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GUILLEN_2030

                                             March 23, 2023


  "2030" (2020)
  "How today's Biggest Trends Will Collide
   and Reshape the Future of Everything."
   by Mauro F. Guillén


       A book published in 2020 making Bold Claims about
       what the world of 2030 is going to be like, which
       brings to mind the old L. Sprague de Camp remark
       "It does not pay for a prophet to be too specific."

       Last chapter on Bitcoin.

       Afterword: "Oops, pandemic!"


   Despite having bright flashing warning lights all over it,
   I don't have much trouble flipping through this book
   without taking it too seriously.  It's so obviously dorky
   in a Wired-magazine sort of way that I don't expect much
   from it.  The dumb bits don't surprise, and hence don't
   leave me ranting at the stupidity.

                                          Compare this to my
   Leading the dumb parade                reactions to "System
   at present:                            Error", which is a      SYSTEM_ERROR
                                          book that *should*
   "[Cities] also disproportionately      be better than it
   contribute to global warming with      is, and kept
   their closely packed buildings         provoking me to
   and surfaces paved with asphalt        write half-baked
   and concrete, which trap more          rants I had to tone
   heat-- a process known as the          down or throw away.
   'heat island effect'."

      Really, people who live in
      cities have lower carbon
      footprints because of heating      This bit, and the surrounding
      and cooling efficiencies that      material, had me feeling like I
      come from higher housing           was dealing with a suburban
      density, plus much less            apologist--
      reliance on private cars.
                                                "In fact, many big cities in the
      Urban heat islands are real, and          world have become dehumanized,
      local temperatures near cities            soulless and alienating." p. 137
      are higher than the surrounding
      region-- but the main impact this       But there's other material that
      has on "global warming" is you          seems more positive on things
      need to be very careful in              urban, notably a discussion of
      interpeting temperature data or         Richard Florida's claims that a
      you may see artifacts of weather        key feature of cities is
      station locations--                     "tolerance".

      Living in a city does not at all             FLORIDA_TOLERANCE
      make your net impact on global
      warming larger.

    One of the author's Bold Claims is that
    Africa is soon going to become an
    economic power house-- now, if *I* were
    going to argue in that direction, I would         AFRICA_FUTURISM
    point at the recent breakthroughs in
    malaria vaccines and I would be speculating
    about ways the transportation issues in           If Africa had a
    sub-sahara Africa could be addressed.             Mississippi river, it
                                                      would already be an
    Neither issue is mentioned by the author          economic power house.
    here.  His sole arugment is based on
    population trends and the conviction that           (Dirigible drones for
    human beings are more of an asset than a            cargo transport, solar
    liability.                                          powered for extra
                                                        trendiness.  You heard
        And actually, I think this                      it here first.)
        is true *in general*, but
        using a model of the world
        economy that's based only
        on one parameter is pretty
        dubious.                       What happened to
                                       trend interactions?



  There are occasional bursts of what
  at least looks like rigor in this
  book, but they're not sustained.  The
  arguments based on trendline data
  blend into quotations of the opinion
  of someone famous, alternating with a
  handful of business success
  case-studies that supposedly show a
  general point, but aren't at all
  comprehensive enough-- the author is     Of the trends under consideration
  a business school guy, so you can't      here, few are political trends.
  expect much beyond business press
  writing.                                 One exception: he mentions a trend
                                           toward the young working in the gig
                                           economy without home ownership,
                                           and questions whether their political
                                           engagement will go up or down.

                                               Without coming to a conclusion,
                                               of course.  The market will go
                                               up, unless it comes down.



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